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MarketersTeam

About Marketers Team

Great marketing starts with knowing what you need.
We bring human judgment to that first decision.

Built from experience

Dariya Smailova

Founder, Marketers Team

Fifteen years in growth and digital marketing, including work at Google. From Silicon Valley and Central Asia to Doha, Dariya kept seeing the same hiring problem — and started asking a different question.

The hiring story

It was never
a sourcing problem.

The problem was knowing what to look for.

  1. 01

    The agency route.

    A senior contact at the pitch. A junior account manager doing the work. Long onboarding and a commitment that was difficult to change.

  2. 02

    The endless search.

    Hundreds of freelancer profiles and weeks of evaluation. Plenty of choice, but still the wrong specialism for the work that needed doing.

  3. 03

    Doing it yourself.

    Senior attention pulled into everyday marketing tasks. Time spent doing the work, rather than deciding what the business needed next.

The Marketers Team way

Diagnose before
you hire.

The right person cannot solve the wrong brief. Understand the work first. Then decide what expertise, structure and support it really needs.

How we work

A brief before
a shortlist.

A person-led process. A clearer starting point.

  1. 01

    Diagnose.

    Understand the business, its goals and what is getting in the way. Look at process, budget and target clarity before naming a role.

  2. 02

    Scope.

    Define the work, the specialism and the level of experience it calls for. Sometimes the next step is a tool, or getting ready before hiring.

  3. 03

    Connect.

    Consider the right expertise against a clear scope. Introductions are human-led, with the context of the work in mind.

Let’s start with
your situation.

Tell us what is not working. Start a conversation about what your business needs next.

Book a call with Dariya (opens in a new tab)